We make it easy for you to make an impact on your team beyond sports!

Banner Player Development brings the same identity, character, and leadership training used by top college athletic programs to your high school athletes. Our mission is to bridge the gap between athletic performance and lifelong success

What Sets Banner Apart

Driven By Impact

Help your athletes grow on and off the field by building their character, confidence, and long-term success.


Designed For Ease

We handle the content and structure, so you can focus on coaching, however involved you want to be.


Built For Differentiation

Stand out to parents and players with a program that shows you invest in more than just wins.


“Jay Urich with Banner Player Development has been a HUGE part of helping our athletic department thrive. His intentional approach to developing student-athletes — especially in leadership, discipline, and accountability — has made a measurable impact on our program. The platform he’s built to invest in young people is truly incredible.”

- Brian Rosefield, Ridge View HS Athletic Director

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What We’re Working On With Our Current Clients

  • Identity – understanding who they are beyond the game

  • A real look at college athletics – what the journey actually looks like

  • Humility – building strong character and coachability

  • Work ethic – learning how to show up every day and do the unseen work

  • Influence vs. impact – using their platform for good

  • Academic and personal growth – becoming more than just an athlete

  • Networking – building relationships that create real opportunities

  • Brand & digital responsibility – representing themselves well online

  • NIL education – understanding the future of college sports

  • Interview skills & life readiness – preparing for opportunities beyond the field

  • Life after sports – planning for what’s next

  • Carrying it forward – applying what they’ve learned into everyday life

  • & More!

OUR SCHOOL PARTNERS

Bring Banner to Your School, Your Way

🎯 Annual Leadership Conference A high-impact, one-day experience for your athletes, led by former college and professional athletes. Built to challenge identity, leadership, and character in a way that sticks.

📅 Beyond the Game Sessions Three times a year — fall, winter, and spring, Banner staff comes to your school and works directly with your athletes. Consistent. Practical. Built into your calendar.

🧭 Full Program Partnership For ADs ready to build something lasting. We work alongside your department to establish a complete player development culture, aligned vision, sustainable systems, and real results on and off the field.

However you engage, our goal is the same: helping your athletes grow in identity, leadership, and character in ways that impact both their sport and their future.

Banner Player Development program overview flyers with text about athletics and images of a notebook and an athlete on a field.
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Player Development used to be just for college athletes

Big-time SEC, ACC, and Big 10 athletic departments and their sports teams are equipped with multiple full-time staff members and superb programming to help their college athletes excel in their sport and beyond.

I am someone who has benefited from this expertise in my time playing football at The University of South Carolina. These skills that I have learned have changed my life and launched me into life after sport with confidence and hope!

After graduation I started to think about how those same lessons that I learned are needed for not only college athletes but also for high-performing high school athletes who are managing similar stresses and challenges.

Banner Player Development is the combination of my 6 years of experience playing and coaching in the student-athlete development space at the highest level of college athletics + insights and coaching from other athletic & player development experts who have 20+ years of experience. With my experience and these industry experts, we have come together to help high school athletes thrive beyond sports.

-Jay Urich, Former USC QB/WR

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